Ather’s Mass-Market Bet Is Coming on August 29: What the EL Platform Scooter Means for the Indian EV Buyer
Ather Energy will unveil its first mass-market electric scooter on 29 August 2026 in Bengaluru, at the fourth edition of Ather Community Day. The scooter — built on Ather’s all-new EL platform — will target the Rs 1 lakh to Rs 1.25 lakh price band, a segment where the company has never competed before. If … Read more